Summer '26

This season, we return to Morocco, a landscape that has shaped Sahara’s visual language for decades. Cerulean and aqua echo tiled fountains and painted doors, while lemon, coral and golden hues reflect the warmth of sunlit walls. Lilac and pink soften the palette, sitting alongside fresh white and deep blues. Even the prints carry a sense of place, from hazy horizons and florals in their many guises to rhythmic stripes and vibrant Madras checks.

Inspired by Morocco

Colour and pattern are rooted in the atmosphere of Morocco - its architecture, textures and light. Each shade feels sun-warmed, each print a quiet reflection of the landscapes that continue to inspire us, season after season.

A Celebration of Linen

Linen leads the way, as it so often does for us. Ticking stripes, garment-dyed plains and organza linen, which allows light to pass gently through the weave, sit alongside richly textured variations - each speaking to our long-standing love affair with this remarkable cloth. It cools in the heat, moves with the body, and carries the imperfect character we cherish.

Print, Colour and Craft

Alongside linen, fluid viscose prints introduce a spectrum of florals and blurred horizons, allowing colour and movement to take centre stage across dresses, shirts and easy summer layers. Throughout the collection, techniques that lend character and individuality come to the fore. Circle tie-dye, delicate embroidery and soft pleating bring depth and variation, often inspired by vintage pieces discovered along the way and reimagined through modern fabrics and refined forms.

Effortless Summer Silhouettes

Sahara’s signature generous silhouettes appear throughout, from bubble dresses and wide-leg trousers to relaxed shirts and A-line dresses that allow air to move freely around the body. Designed with warm weather in mind, these proportions offer ease without compromising on shape or presence.

Finishing Touches

The finishing touches are chosen with equal care. Intricate jewellery, woven bags and distinctive shoes are sourced from artisans and independent makers around the world, each piece selected for its craftsmanship, character and the way it complements your Sahara wardrobe.

A Spirit of Craft and Heritage

Morocco reminds us why we began: a love of craft, a respect for heritage, and a belief that clothing should feel expressive and alive. This collection carries that spirit forward - sunlit, effortless, and ready to be worn your way.